Sensoria | House of Fragrances and Flavours

The city of Holzminden is regarded as an international centre of the fragrance and flavour industry. Between the River Weser and the historic old town, an interactive exhibition venue dedicated to scents and aromas is being created, offering a total usable floor area of 850 m². Sensoria is considered Europe’s first experience centre for scents and aromas.

Visitors are invited on a journey through time into the world of scents, gaining fascinating insights into their historical and scientific backgrounds. From antiquity and ancient Egypt to the rainforest, aromas and scents are widespread phenomena that fascinate people across national borders.

During their visit, all the senses are engaged. Emotions and memories are awakened, opening up entirely new worlds. Through a wide range of interactive multimedia stations, visitors immerse themselves in completely new sensory environments.

For this project, 235 Media is supplying the complete media technology, including media control systems, and is realising the media production, including programming and film production.

Concept and design © nowakteufelknyrim Düsseldorf